Product-User Fit Comes Before Product-Market Fit

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Creator:

Andreessen Horowitz

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Date

Jun 18, 2021

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Outline

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Product-User Fit: The extent to which you’ve built the right product for the right user.
Power users are the biggest sign of product-user fit. Making the leap from product-user fit to product-market fit is about listening to these users to evolve your product to attract more users.

Outseta.on('accessToken.set', function(member) { Outseta.getUser().then(function (result) { console.log(result); if(result['Account']['HasLoggedIn']){ console.log('user is logged in'); try{ let firstName = result['Account']['PrimaryContact']['FirstName']; let lastName = result['Account']['PrimaryContact']['LastName']; let email = result['Account']['PrimaryContact']['Email']; let airtableID = result['Account']['airtableID']; let hubspotID = result['Account']['hubspotID']; let accountUID = result['Account']['Uid']; const userProperties = { 'First name': firstName, 'Last name': lastName, 'Email': email, 'Airtable ID': airtableID, 'Hubspot ID': hubspotID, 'Account ID': accountUID }; heap.identify(email); heap.addUserProperties(userProperties); console.log('completed heap identification'); } catch(e) { console.log(e) } } }); });