The Product Frameworks Behind Superhuman

Source Link ↗

Creator:

NfX

Submitter:

Date

Jun 4, 2022

Tags:

Read this content here ↗

Outline

Click on any section to jump to the relevant portion of the piece!

1. Don’t Launch. Onboard.

Superhuman’s Six-Step Onboarding Approach

2. To 10x Your Product, Study Game Design.

3. To Nail Your Pricing, Start With Positioning.

Outseta.on('accessToken.set', function(member) { Outseta.getUser().then(function (result) { console.log(result); if(result['Account']['HasLoggedIn']){ console.log('user is logged in'); try{ let firstName = result['Account']['PrimaryContact']['FirstName']; let lastName = result['Account']['PrimaryContact']['LastName']; let email = result['Account']['PrimaryContact']['Email']; let airtableID = result['Account']['airtableID']; let hubspotID = result['Account']['hubspotID']; let accountUID = result['Account']['Uid']; const userProperties = { 'First name': firstName, 'Last name': lastName, 'Email': email, 'Airtable ID': airtableID, 'Hubspot ID': hubspotID, 'Account ID': accountUID }; heap.identify(email); heap.addUserProperties(userProperties); console.log('completed heap identification'); } catch(e) { console.log(e) } } }); });